Drive sales at shelf edge

 

 

Our video shelf edge labels give retailers and brands a unique opportunity to advertise to customers at the point of decision. For the first time digital promotions can be deployed which engage, inform and convert shoppers. Retail marketing campaigns can be planned and delivered in an instant. The result– incremental revenues across products, categories and stores.

 

 

Efficiency operations

 

Retailers and brands waste millions every year deploying and managing paper price tickets and promotions. The process of printing, shipping, sorting and deploying paper tickets in store presents major challenges frequently resulting in pricing errors and poorly deployed brand marketing campaigns. Our ESL platform automates pricing  delivers targeted retail marketing campaigns in an instant. Store staff are now free to do what they do best – looking after customers.

 

 

Improvement Accuracy

 

 

Our electronic shelf edge labelling system removes the challenges of auditing paper labels and marketing campaigns by automatically checking and verifying that the pricing and promotional material on display matches the retailers’ central database and the products displayed on the shelf. A major benefit of this is that for the first-time retailers have access to live in-store planograms.

 

 

The IoT Cloud Platform for Business

 

 

Video electronic shelf edge labels are just the visible front of our digital platform. Our easy to integrate technology allows retailers to automate pricing updates, instantly deploy retail marketing campaigns, manage stock and planograms and improve the customers in-store shopping experience.

 

 

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Digital Signage Supermarket

 

 

For a fancy supermarket, it may be true to say that the more screens, the better, providing that they are properly designed and used. However, it is not always easy to make these seemingly anti-human screens fit into the environment and make a positive impact.

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